Date published: 01.09.08 - not release date

Exclusive Designer Handcrafted Jewellery, Unique, Beautiful and Ethical

***Press Release - FOR GENERAL RELEASE***

Issued: 29 May 2006

Boho Fashion Jewellery Launches Lisa Matthews Jewellery Range

Boho Fashion Jewellery is proud to introduce talented British jewellery designer Lisa Matthews.
Carving a niche in the designer, handmade jewellery market Lisa’s innovative designs and attention to detail, utilising Semi-precious stones, mother of pearl, Austrian crystals and freshwater pearls has resulted in a range of stunning handcrafted jewellery for all budgets and every occasion. Inspired by her extensive travels around Mexico, Malaysia, Cambodia, Vietnam, Thailand, Nepal, Australia and Europe Lisa has designed some truly stunning pieces.

There are 5 key collections Bridal, Beachwear, Diva, Crystal & Boutique.

Bridal - this outstanding and unique wedding jewellery collection is hand made using beautiful Swarovski Crystals from Austria and genuine freshwater pearls consists of necklaces, chokers
bracelets,earrings, arm adornments and tiaras. The designs range from simple and delicate to bold and statement pieces.

Diva and Beachwear– these intricate collections are handmade using a unique, nylon thread, making them very strong and water-resistant and perfect for taking on holiday, wearing on the beach and even whilst swimming in the sea. The collection utilises colourful pieces of mother of pearl shells, semi-precious stones and freshwater pearls producing bold and statement pieces, which stand out from the crowd. These particular collections are also ideal for anyone suffering from allergies, as they are completely metal free.

Crystal - made with colourful and sparkly Swarovksi crystals, this exquisite collection is truly eye-catching and will have the wearer glittering under the stars on a night out.

Boutique - with lots of attention to detail and made with a variety of materials including semi-precious stones, freshwater pearls and Swarovski crystals, this high quality, limited edition collection is only available in selected boutiques.

Much of Lisa’s collections are handmade by the designer herself in the UK, but with her team of 10 dedicated jewellery makers, all hand trained by Lisa herself, she is also a shining example to other companies who outsource some or all of their products to be made in Asia.

She believes in ensuring that all her jewellery makers receive a 'fair wage' enabling them to provide their basic needs and improve their quality of life in their local communities, and by teaching them a jewellery making skill they have a choice in the way they earn money and have the ability to earn an income.

Boho Fashion Jewellery prides itself on showcasing new and emerging designers as well as the established classics. It welcomes the opportunity to bring these talents to the online worldwide audience.

Our business goal is to create a brand name in the jewellery industry that is synonymous with beautiful, exquisite and high quality handmade, fashion and bridal jewellery.

As the name Boho suggests, we believe in embracing individuality, we strive to provide our customers with an interesting and unique choice of jewellery and accessories. We are constantly sourcing and updating our ranges in order to enhance our customers buying experience and enable them to express themselves.

NOTES TO EDITORS:

Boho Fashion Jewellery online jewellery store was launched in February 2006.

Boho Fashion Jewellery stocks Fashion Jewellery, Designer Jewellery, Wedding Jewellery & Fashion Accessories. Current brands available include Lisa Matthews Jewellery, Rebecca Ellis Designs, Hannah Zakari, Bling & Beautiful, Jolie Bijoux, Hatton Garden & Lorraine Oldham Designer Jewellery.

Boho Fashion Jewellery provides full credit and debit card security through Worldpay it’s commercial PSP partner.

Customers benefit from exclusive membership discounts and regular eNewsletters informing them of new product lines.

UK deliveries typically take between 24-48 hours to arrive.

Boho Fashion Jewellery offer a 7 day no-quibble money back guarantee.

CONTACT DETAILS:

For more details about Boho Fashion Jewellery, the Lisa Matthews Collections or any of our other designers, product ranges or images, contact:

press@bohofashionjewellery.co.uk

info@bohofashionjewellery.co.uk

Website: www.bohofashionjewellery.co.uk