Date published: 01.09.08 - not release date

Estate Agent makes new technology "Appointment"

-UK’s largest privately owned commercial estate agent select Amcat to improve “first call resolution” and increase sales

Manchester, UK, 21st November, 2006 - Amcat, a global leader in customer care & interaction solutions has been chosen by Stockport-based, commercial estate agency RTA Business Consultants to provide a customer contact management solution. Amcat’s Contact Centre Suite, will centralise, automate and more effectively track the company’s appointment setting activities, resulting in improved productivity of its UK-wide sales force.

IT Manager at RTA, Eamon Heenan describes the reason for selecting Amcat, “Until now all of our business development and appointment setting activities have been carried out manually, using data lists that were controlled by each member of our sales team. Historically this has served us well, but as the business has grown the lack of a centralised database, has resulted in the department not being managed productively and therefore we are unable to maximise the return on our sales initiatives.”

In particular, RTA’s appointment setting staff will use Amcat’s ‘transfer & conference’ facility to pass the call to the confirmation department, so that the whole process is completed within a single call.

Heenan researched the market and considered a number of different systems and solutions, including remote hosting, before deciding on Amcat. He continues, “Amcat has a strong reputation in the market, and this was endorsed by a number of colleagues that I contacted and Amcat’s current customers. It also boasts a high number of features, including, enhanced front-end application processing through technologies such as; live agent scripting, call centre management reporting, call recording; and multi-channel capabilities integrating voice, e-mail, fax, Web, voice over IP, instant messaging (SMS) and video elements. These technologies will allow us to build a platform that can be expanded to meet our business requirements both today and in the future”.

“We believe that the Amcat system will provide us with an unlimited number of possibilities to manage and develop our customer contact activities. The system will enable the business to train our staff to a much higher level than before and to build intelligent databases that will more accurately focus our sales campaigns to specific target groups.”

The initial 35-seat system will later be expanded and used for developing other parts of the agency’s business, including its commercial finance division. In the future, RTA also plans to invest in a new CRM system that will be integrated directly with the Amcat technology.

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Editor’s Notes:

About RTA:

Established in 1972 RTA has over 30 years experience in selling Businesses from £10,000 to over £10,000,000. Each year the company lists over £500 million of businesses and commercial property from its centralised headquarters in Stockport. The businesses range from fish and chip shops and pubs to large retail outlets such as Cash & Carry. www.rtaonline.co.uk

About Amcat:

Amcat™ is a leading provider of contact centre solutions. With an Amcat IP-based contact centre platform, organisations can guarantee that each customer contact is intelligent and productive, increasing employee morale and customer satisfaction. The Amcat customer contact platform ensures that companies align their entire organisation around customer care, providing better service at lower cost. As a result, companies profit from better customer acquisition and retention metrics, and ultimately, more revenue and profit. Today, Amcat is helping over 2,000 companies delight their customers while improving efficiency, increasing productivity and enhancing professionalism. For more info visit www.amcat.co.uk or call 0161 772 7100.

Press Contact: Jane Moores, TTA Communications LTD. Tel: 00 44 (0) 845 658 0120 or 01225 731 317. e-mail: jmoores@ttauk.com

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