Date published: 01.09.08 - not release date

Go Italian with Porter Foods at La Dolce Vita Event

-Porter Foods (www.porterfoods.co.uk), the leading online gourmet and speciality food retailer and distributor, offers the Italian touch at La Dolce Vita-

Working with only the highest quality producers from around the world, Porter Foods retails and distributes a range of Italian products to foodies across the UK including Vincotto PrimitivO Vinegar, the mellow balsamic vinegar from Apulia, which is made using the rich, full-bodied red grapes from the Salento region in the heel of the Italian boot!

The Vincotto PrimitivO range will be available for sampling and sale at La Dolce Vita, London’s largest and only Italian festival for 2008. Visit the National Puglia stand (V23) to taste the delicious Italian specialities for yourself.

Vincotto PrimitivO (http://www.primitiv.it/) was a firm favourite with the Romans and food-loving Italians continue to delight in the preservative- and additive-free vinegar today. Deliciously good for your health, Vincotto (cooked wine in Italian) is wonderful served with chunks of Italian bread and extra virgin olive oil, or added to sauces, pasta and meat dishes. Vincotto PrimitivO is available for sale directly from http://www.porterfoods.co.uk/.

There are three varieties of Vincotto PrimitivO to mix and match with your favourite recipes or simply serve with bread and olives:

•Vincotto PrimitivO Vinegar - similar to a high-quality, mellow balsamic vinegar, but with additional culinary and health-promoting properties.

•Vincotto PrimitivO - a slightly sweet, mellow syrup that is excellent for desserts and cocktails.

•Vincotto PrimitivO Mild Pepper Sauce - can be used to spice up a wide variety of dishes.

Vincotto PrimitivO is created according to an old family recipe using the same Primitivo grapes that are used by wine producers Terra del Sud. The combination of high quality grapes and the traditional manufacturing method provides a higher than average level of resveratrol compared to standard balsamic vinegars. Resveratrol acts as a natural flavour enhancer so Vincotto brings out the natural flavours of food.

For a true taste of Italy, visit La Dolce Vita between 13th and 16th March 2008 at Kensington Olympia, London and sample some Vincotto PrimitivO or go to http://www.porterfoods.co.uk/ for more details and online purchasing.

-Ends-

Notes to Editors:

To arrange media interviews at La Dolce Vita Event (http://www.ladolcevitaevent.co.uk/) please contact Porter Foods’ media representative Helen Lewis at food&drink towers: +44 (0) 7904 801 669 / helen@foodanddrinktowers.co.uk as soon as possible.

Dress Italian, a sumptuous assortment of pasta sauces and pestos, is also distributed and sold by Porter Foods. Dress Italian (http://www.dressitalian.com) is a favourite ‘Delia Smith Cheat Ingredient’. With no added sugar, starch or flavourings, the delicious sauces include Slow Cooked Tomato with Basil & Onion, Sun Dried Tomato, and Sweet Cherry Tomato. Perfect Pestos include Red Pepper & Walnut, Fennel & Pistachio, and Artichoke & Almond. Dress Italian is available for sale at Waitrose (and Ocado) and Asda, as well as via Porter Foods’ online store for direct delivery to your door.

For more info about Porter Foods, Vincotto PrimitivO or Dress Italian please contact Michael Patton at mpatton@porter-foods.co.uk or Helen Lewis at food&drink towers: +44 (0) 7904 801 669 / helen@foodanddrinktowers.co.uk.

To arrange a telephone or e-mail interview with Porter Foods, Vincotto PrimitivO or Dress Italian, or to receive images/samples please contact Helen Lewis with details of your publication.

General and sales enquiries:

Web: www.porterfoods.co.uk
Email: reception@porter-foods.co.uk
Post: Porter Foods Co Ltd, 24 Hockerill Court, London Road, Bishops Stortford, Herts,
CM23 5SB.
Tel: 01279 501711
Fax: 01279 501727