Date published: 01.09.08 - not release date

Planning a white wedding? Make sure your smile dazzles on your big day with Pearl Drops!

Planning a white wedding? Make sure your smile dazzles on your big day with Pearl Drops, the UK’s whitening experts!

You’ve got it all organised: the flowers, the venue, and the bridesmaids and now you’re on the hunt for the perfect wedding dress. It isn’t until you try the white and ivory dresses that you realise that your teeth can look really discoloured in comparison. A bad smile just isn’t an option on the happiest day of your life! Luckily Pearl Drops, the UK’s number one whitening experts, have a range of products to gently and effectively whiten your teeth – just the thing when your smile will be on display for years to come!

It is easy to restore the natural whiteness of your teeth with Pearl Drops Replenishing White Liquid Calcium® toothpolish (rrp £7.99). Liquid Calcium® is a breakthrough new, patented technology that replenishes the surface enamel by filling in microscopic crevices in the tooth’s surface to help give you brilliantly whiter teeth. Replenishing White is the 1st, ever anti-aging tooth-whitener and it also helps prevent stains for longer lasting whiteness.

The rest of the Pearl drops range includes Hollywood Smile, the three-week treatment (rrp £4.49) that guarantees to lighten your teeth by two shades in three weeks, Party Sparkle (rrp £2.99) the ultimate quick-fix for immediate results, and Daily Shine (rrp £1.99) to keep daily stains at bay.

As Beth Atkinson, 26, from London says:

“I was really worried that if I was wearing a white dress my dull teeth would look awful in comparison. Plus, I’d been smoking quite a lot in the summer months so when I tried on “The Dress,” my teeth just didn’t do it justice. You suddenly notice discoloured teeth so much more than when you’re in your usual clothes. My mum recommended I try out Pearl Drops for an effective quick fix.

I was so glad I took her advice because my teeth looked great and I didn’t feel self-conscious when I was posing for all those photos. It is the one day you want to look perfect!“

Pearl Drops is available in Boots, Superdrug, major retailers and independent chemists.

www.pearldrops.co.uk

Contact for images and samples:

Catherine Chapman or Chrissie Wright
PR4
Tel: 0207 637 1237
Email: catherine@pr4.com

Notes to editors:

•Pearl Drops are owned by Church & Dwight, a household, industrial and personal care products company.

•Church & Dwight produce and market a number of toiletry and personal care products including TROJAN® condoms, Arrid deodorant, Femfresh intimate hygiene, Arm & Hammer toothpaste, Nair hair removal, First Response home pregnancy and ovulation test.