Date published: 01.09.08 - not release date

What is the UK’s favourite sport?

Football, golf, cycling, even show jumping - what are the nation’s favourite participation sports? BIOFREEZE®, the fast acting pain relief gel, is on a mission to find out, via a nationwide survey on www.biofreezesport.co.uk. So if you prefer running marathons to playing footy, or if water sports whet your whistle, get voting now to secure a place for your favourite in the top ten. Each registered vote on the site will enter a prize draw to win £500 worth of sports equipment. The survey closes at the end of April so if you want to be in with a chance of winning, visit the site today!

The survey marks the launch of The Biofreeze Amateur Sports Injury Clinic www.biofreezesport.co.uk, a unique on-line resource for amateur sports enthusiasts detailing how to identify, treat and avoid common injuries across fourteen popular sports. These include football, rugby, tennis, cricket, snow sports, cycling, swimming, golf, triathlon, running, angling, squash, softball and water sports.

The site has been developed with sports and exercise physician Doctor Catherine Laraman, who has provided medical consultation for the Manchester Commonwealth Games in 2002 and the BBC’s Run for Glory in 2006. As Doctor Laraman explains, “The Biofreeze Amateur Sports Injury Clinic will be a great resource for any sports player concerned about common injuries. It will help them find out more about what they can do to prevent injury, as well as what kind of treatment they might need.”

The Biofreeze Amateur Sports Injury Clinic also features sporting news and up to date fixture lists on each of the fourteen sports, making it a one stop shop for sports fans nationwide.

“We are delighted to have launched such a valuable resource for amateur sports enthusiasts in the UK”, comments Stephanie Stelling, brand manager for BIOFREEZE®. “The survey will provide a definitive modern day list of the UK’s favourite sports. So whether you’re a footy fan or an amateur angler get voting now”.

Cast your vote now at www.biofreezesport.co.uk and have your say on where the nation’s true sporting passion lies.

For further info on the Biofreeze website please contact Jemma Watkins on 0117 906 4549 jwatkins@brayleino.co.uk or Sam Purnell on 0117 906 4546 spurnell@brayleino.co.uk

Notes to editors:

BIOFREEZE® is a fast acting pain relief gel. It works using cryotherapy to rapidly cool the affected area and bring relief to minor aches and pains. The product comes in a plastic tube or roll-on format and can be used by adults and children over two years old. It is for external use only.

BIOFREEZE® is produced by G.R. Lane Health Products, a family-owned pharmaceutical business based in Gloucester. www.laneshealth.com